April 9th, 2016 marks the centenary of Isuzu, and online activities to mark the occasion are already in motion.
As many will have already seen, Isuzu have created an Isuzu 100 webpage, displaying “100 reasons to own an Isuzu.” Social activity complements this, with the sharing of both reasons and historical facts about the iconic brand.
This month, Isuzu will begin the next phase of its campaign. It will be based around the discovery of an ancient scroll at Isuzu HQ, containing coordinates alluding to a treasure buried right beneath the site. The treasure hunt will come to a head on April 9th, so stay tuned for the big reveal.